MICT SETA helps to create sustainable employment

The MediaShop is a media agency that provides creative and pioneering communications solutions. In partnership with the MICT SETA, the MediaShop welcomes ambitious learners from all walks of life every 18 months to participate in the learnership programme.

In April 2018, nine passionate learners completed the learnership programme and were all permanently appointed in key strategic positions. Some of these learners had this to say about the programme: “It served as a positive learning experience because I came into this industry with a ‘naked’ CV and now that I have completed the programme, I have a lot of updating to do. It was an incredible learning experience,” said Kgomotso Ramotshela, Junior Media Buyer. Sinenhlanhla Jalibane, who has been appointed as a Junior Campaign Manager, said, “This course and learnership taught me more about being a leader, being part of a team and solving problems.”

Kgaugelo Masenya, who has also been appointed as a Media Buyer, said, “A lot of theory made me realise that there is so much more to managing a project than deadlines and budgets. The facilitator encouraged opinions and debates and for me the highlight was the groupwork.”

The MediaShop says, “We are very proud to announce that we have absorbed all nine learners into our business. The phenomenal support received from their mentors has contributed to their development to become the exceptional employees they are today.”